The Fexter Blog

Learn how to get more leads with better landing pages. Tips and strategies from marketers who've spent $10M+ on ads.

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Advertising·5 min read·20 Jan 2025

Google Ads vs Facebook Ads for Tradies: Which Works Better?

Spent money on ads that didn't work? Here's the truth about which platform actually gets tradies more jobs.

Conversions·4 min read·18 Jan 2025

The Best Call-to-Action Buttons for Service Businesses

The difference between 'Contact Us' and 'Get a Free Quote' can mean 50% more leads. Here's what actually works.

Marketing·4 min read·15 Jan 2025

Why Every Tradie Needs a Landing Page (Not Just a Website)

Traditional websites are overbuilt and underperforming. Here's why a focused landing page gets you more calls.

Technical·4 min read·12 Jan 2025

How Fast Should Your Landing Page Load? (And How to Fix It)

Every second of load time costs you customers. Here's what speed you should aim for and how to achieve it.

Design·3 min read·10 Jan 2025

Mobile-First Design: Why 80% of Your Leads Come From Phones

Your customers are searching on their phones. Here's how to make sure your page is ready for them.

Copywriting·5 min read·8 Jan 2025

How to Write Headlines That Get Tradies More Calls

Your headline has 3 seconds to hook visitors. Here's the formula that works for service businesses.

Conversions·5 min read·5 Jan 2025

5 Elements Every High-Converting Landing Page Needs

After spending $10M+ on ads, we know exactly what makes people pick up the phone. Here are the 5 must-haves.

Strategy·5 min read·2 Jan 2025

Landing Page vs Website: What's the Difference and Which Do You Need?

Confused about whether you need a website or landing page? Here's the simple breakdown for service businesses.

Marketing·3 min read·28 Dec 2024

How to Use Google Reviews on Your Landing Page

Your 5-star reviews are your best salespeople. Here's how to display them for maximum impact.

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